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Word to the Wise

How to Preserve Customers While Growing Event Business

Posted in Event Marketing, Guest Blog, Promotion & Planning, Word to the Wise on May 18, 2016
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Getting customers when you first start out is one of the most difficult aspects of running a business, so it is imperative that you put time aside to nurture these clients to not only give you more business but to create a loyal bond between you booth. We’ve come up with pointers as a guide Read More »

7 Habits of Highly Successful Event Planners

Posted in Promotion & Planning, Word to the Wise on April 11, 2016
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Are you interested in finding out what it takes to become a successful event planner? I messaged users of the Ticketbud platform and did some research of my own to figure out what makes some event planners stand out more than others. I also took the time to look at the top event planners and Read More »

Using Slack to 10x Your Event Planning Productivity

Posted in Promotion & Planning, Word to the Wise on February 17, 2016
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So you have a conference right around the corner and a big staff to manage. Let's not sugar coat it: You have your work cut out for you. Deadlines. Budgeting. Ticket sales. There's a laundry list of items you and your staff must manage. To avoid a disaster, you need a tool that facilitates all team communication. Enter stage left: Read More »

5 Steps to Running A Successful Pop-Up

Posted in Ideas & Themes, Promotion & Planning, Word to the Wise on February 3, 2016
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Pop-Ups have become a huge sensation during the past couple years and it's easy to see why. They open and close all within a matter of a few days, speaking to the changing tastes of new generations. Pop-Ups are also a lot like events. They have definite start and end times, require renting out space, Read More »

Most Common Problems With an Event Check-In App and How to Avoid Them

Posted in Guest Blog, Word to the Wise on December 30, 2015
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event check-in app

With any event, registration is always one of the most crucial points. You need to keep tabs so you have an accurate head count. This is true even if you're using an event check-in app. The last thing you want is a higher than expected turnout and end up not being able to accommodate everyone, Read More »

Content Marketing for Events - Blogs

Posted in Event Marketing, Promotion & Planning, Word to the Wise on December 10, 2015
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As you’ll recall in my last post, content marketing is essential for positioning yourself as a leader within your industry. It is also a fantastic way to get people more interested in going to your event or using your event planning business. With that being said, I wanted to talk a little bit about how to Read More »

4 Reasons You Need Content Marketing

Posted in Event Marketing, Promotion & Planning, Word to the Wise on November 16, 2015
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We’ve talked about all kinds of marketing for events on this blog, but one has been missing - until today. Content Marketing is one of the most influential types of marketing out there and it comes in many shapes in sizes. From blog posts to how-to articles to videos to white papers, there isn’t a Read More »

Slideshare: Email Marketing for Events

Posted in Event Marketing, Promotion & Planning, Ticketbud Tips, Word to the Wise on November 6, 2015
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Email marketing for events is tough. Unlike traditional email marketing, your event has an expiration date so you have to be a bit more creative with the type of emails you send. A common roadblock is determining what emails to send your list once your event ends. How does one keep their list engaged year Read More »

Picking The Best Event Registration Software

Posted in Ticketbud Tools, Word to the Wise on October 30, 2015
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Finding the best event registration software for your event can be overwhelming. So many software platforms exist and more pop up everyday. Navigating through the gauntlet of feature comparisons and fee structures is exhausting. After awhile it starts to look easier to throw darts at a board and go with whatever service hits. While dart throwing is always an option, we've come Read More »

How To Brand An Event In 5 Easy Ways

Posted in Event Marketing, Promotion & Planning, Word to the Wise on October 1, 2015
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Branding is a powerful tool and also a powerful word full of meaning. It has two separate, but closely related definitions. brand noun 1. a type of product manufactured by a particular company under a particular name. 2. an identifying mark burned on livestock with a branding iron. A successful brand isn't just a type Read More »

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